Nissan stakes its EV future on the 300-mile range Ariya crossover – ProWellTech
Nissan today introduced Ariya, a Fully electric SUV with an estimate of 300 miles of autonomy and an initial price of $ 40,000 which marks the beginning of a four-year plan aimed at growth and profitability.
Nissan Ariya will be sold for the first time in Japan in mid-2021, before heading to dealers in the U.S. and Canada later in the year, the company said at a digital event in Yokohama, Japan.
The presentation is a milestone for a company that has been the subject of controversy for more than a year, following the arrest and subsequent escape of Carlos Ghosn, former president of the Nissan Group and of the Renault – Nissan – Mitsubishi Alliance.
It is also the first fully electric motor to come out of Nissan since the first electric vehicle pioneer introduced the Leaf sedan ten years ago. Nissan was one of the first electric vehicle pioneers and has sold nearly 500,000 Leaf vehicles since 2010. But every first dominance in the industry has been overshadowed by the rise of Tesla and other established OEM electric models. Now Nissan is aiming to return to the leading position.
Ariya is not a leaf. It is a more mature and refined crossover with an elegant and simple design and an interior with “Zero Gravity” seats with a slim profile which are intended to give off an elegant atmosphere. It also puts technology at the center of attention with an emphasis on natural voice commands, Amazon Alexa and Apple CarPlay wireless and Android Auto to allow drivers to integrate their smartphones with the infotainment system.
Nissan claimed to use a hybrid speech recognition system based on understanding natural language. Once the activation phrase “Hello Nissan” or “Hey Nissan” has been pronounced, occupants can ask for information on the vehicle, issue navigation orders, adjust the cabin temperature or select music. With a Wi-Fi connection, the system can access cloud data to better understand unique requests, the company said.
Nissan did not follow Tesla in the giant central touchscreen move. Instead, the Ariya has two displays, a 12.3-inch instrument monitor in the driver’s view and a 12.3-inch central display along a single horizon. Ariya will also have the option of a head-up display.
The result: Nissan counts on Ariya to help drive its turnaround.
“The company expects sales of its e-POWER electric vehicles and electrified models to reach more than 1 million units per year by the end of fiscal 2023. Ariya will play a significant role in achieving that goal,” COO Ashwani Gupta said during the digital event that unveils the new SUV.
The vehicle will feature Nissan’s next-generation driver assistance system called ProPILOT, which uses driver attention monitoring to allow hands-free operation of the single lane highway. There are a number of other driver assistance functions, including automatic emergency braking with pedestrian detection, automatic rear braking, lane departure warning, blind spot warning, rear cross traffic warning and the assistance of the high beam. Ariya will also include a monitor that provides 360 ° vision and a forward collision warning.
The Ariya will be available in all-wheel drive or two-wheel drive versions; that 300 miles of range is Nissan’s estimate based on the 2WD version. Both versions are supplied with a 63 kWh or 87 kWh battery pack.
Importantly, Nissan is abandoning the CHAdeMO DC fast charging standard in Europe and the United States and is instead opting for the Combined Charging System (CCS) standard for these markets.
More photos of Ariya from Nissan are here.