Author: Olivia Wilde

Choosing the right price for your product is a bit like Goldilocks.

Real-time bidding (RTB) has been one of the most popular ways to buy online ad inventory since it was introduced in 2009.

When you’re developing or launching a new product, service, or business, you’ll want to have a general sense of how receptive your target market will be to it. Typically, this is done through extensive market research — and one key component of the research process is running a focus group.

YouTube is certainly a source of entertainment, but it’s also an incredible platform for marketers, especially since it’s the second largest search engine in the world. People take action based on the videos they watch as 70% of them say they bought from a brand after seeing their content on YouTube.

An annual report provides a comprehensive overview of your company’s annual business. Since the content of these reports is very informative, it is important to present it in a way that your audience better understands and visualizes your achievements.

Facebook is the most popular social network in the world. Its users are on the platform to connect with friends, watch videos, and share snippets of their own lives.

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These days, social media is all about documentation.