While platforms like Twitter, Instagram and even TikTok have grown significantly in user base in recent years, one social channel is still the market leader: Facebook. Recently, the Pew Research Center found that nearly 70% of all adults in the US use Facebook, while 74% log in daily. Facebook has

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In 2019, Contently, a content marketing software company that connects freelancers with corporate brands, made one controversial move – To increase profitability and give their freelancers more creative options, the company announced that they will be charging freelancers a mandatory service fee for every job they book.

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The trouble with search engine optimization (SEO) is that it takes a long time to work and doesn’t come with any guarantees. Pay-per-click (PPC) advertising, on the other hand, can provide results a lot faster. For companies that have no organic presence and need ROI fast, a paid ad is

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