Apple launches fitness subscription service for just under $80 a year – ProWellTech
Apple is launching a fitness subscription service called Fitness +, which for $ 80 per year will give users access to workouts and instructions provided via the Apple Watch or iPad.
Fitness + will cost $ 9.99 per month or $ 79.99 per year. Apple offers the first three months free with the purchase of a watch. The family can also use Fitness + at no additional cost.
The launch of Fitness + builds on the growing number of health metrics already available on the Apple Watch, including heart rate, calories burned, pace and distance. This new service integrates into a catalog of video workouts that can be viewed on a user’s iPhone, iPad, or Apple TV. Once a user starts a video, they communicate and start the correct training in their Apple Watch training app.
The user’s health metrics are sent in real time to whatever screen they are using to watch the training video. These metrics change as your training progresses. For example, if a trainer in a particular video tells the user to check their heart rate, those numbers go up and make it easier to see.
Apple’s in-house trainers will be offering new workouts every week from its Fitness + studio. There are also videos geared towards yoga, cycling, walking and treadmill running, as well as strength and core exercises. The goal is for these workouts to be performed anywhere and with any equipment.
After the workout, users will receive a summary of the data captured by the user’s Apple Watch sensors. Apple Music subscribers can also save the music played during their workouts and listen to them later.
Apple said on Tuesday that all of this data will be protected. When using Fitness +, calories and workouts will not be stored along with their Apple ID.
The Fitness + service is the latest example from Apple creating an ecosystem of subscription products. Its creation also adds to the increasingly crowded field. Fitbit is just a company that has its own service tied to its hardware. Then there are the numerous fitness apps. For example, Aaptiv, a Netflix-style app-based startup that connects people to a series of trainer-led indoor and outdoor fitness and wellness sessions, raised new capital in April.